THE FAMILY - Launch campaign for a new Channel 4 reality TV show about what makes families family. 

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CREDITS: 4Creative / DIRECTOR: Clare Price / PRODUCTION: Ed Webster / Nick Reeves / Jen Bowmast / Shananne Lane / CREATIVES: Alice Tonge / Joseph Ernst / CD: Tom Tagholm / ECD: Brett Foraker / POST: Envy / Marcus Dryden